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How to write a great fundraising appeal

Here’s how you can put together an appeal that works Back when I was a Girl Scout, we had a bake-off. (I won our Brownie bake-off with peanut butter blossoms because I voted for myself. I still have residual guilt about that.) One of the lessons was to assemble your ingredients before you start. Writing […]

Filed Under: Blog, Donor communications Tagged With: direct mail, donor-centered, fundraising appeal 2 Comments

Donors and community: who’s in the center?

Community-centered or donor-centered fundraising? I attended a conference last week (thank you, Liberty Bank Foundation). The estimable and hysterical Vu Le offered the keynote address. If you know Vu, you know we were holding our stomachs and behaving in otherwise undignified ways because we were laughing so hard. (If you don’t know Vu, get acquainted […]

Filed Under: Blog, Nonprofits Tagged With: donor focus, donor-centered, nonprofit community 13 Comments

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