Hands-On Fundraising

Donor Communications

  • About
  • Hands-On Fundraising Blog
  • Services
  • Contact

Rewrite!

I received a letter I itched to fix. It needed a rewrite – badly. It was sent on behalf of my elementary school by an organization that seems to be doing the same appeal for Catholic elementary schools all over NJ. Not exactly a warm and fuzzy start, right? It opens with a lot of talk about how […]

Filed Under: Annual Giving, Blog, Donor communications Tagged With: appeal writing, direct mail appeals, emotional writing, fundraising asks, rewrites 11 Comments

Fundraising advice served fresh to your inbox

Get yours here:

Search

Recent Posts

  • You can stop listening to excuses and raise more money
  • Write a better fundraising appeal
  • So you want more active donors and more income…
  • How to help people feel connected
  • Is this any way to treat a friend?

Work with me!

Let's talk about how I can help your organization raise more money.

Contact

  • Donor communications
  • Fundraising Strategy

Copyright © 2026 · Mary Cahalane · Hands-On Fundraising · 847 S. Main Street · #183 · Plantsville, CT 06479