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Why you shouldn’t treat fundraising as secondary

Fundraising isn’t secondary. It’s not your organization’s side gig, either. Too often, fundraising is “something we need to do to fund the mission.” That’s not an effective way to look at it, though. I have seen small organizations that are trying to build support. They have their mission firmly in mind, they’re already doing the […]

Filed Under: Blog, Fundraising Tagged With: fundraising is mission, fundraising staff, nonprofit management 1 Comment

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