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How hard are you making it to give?

How hard are you making it to give? Seriously, giving shouldn’t be so confusing. The other day as we paid our bills, my husband and I pulled an appeal from our pile to make a donation. Then we turned the response form over and over, trying to figure out what to do. I’m a professional… […]

Filed Under: Blog, Donor communications Tagged With: direct mail appeals, donor appeals, donor frustration 2 Comments

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