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You are here: Home / Blog / Here are the questions every nonprofit should ask

Here are the questions every nonprofit should ask

Mission or self-preservation?

Let me share a brief and not-too-flattering story.

A few years ago, a friend announced her new job in an area that intersected with my organization’s mission.

I offered any help I could give someone new to the nonprofit world.

And then had a moment when I wondered if that could be a problem. Would I be helping some other organization succeed in “our” area?

What a completely stupid thing to think!

But it brought to mind a really good issue. One I’m not sure we wrestle with enough.

Question: Are our organizations committed to a mission, or to preservation?

For organizations seeking to end something – like homelessness or social injustice – it’s crucially important. Is your goal to end homelessness and eradicate poverty?

Or is it to be the most well-funded organization facing the issue?

In other words, how many organizations are working to put themselves out of business?

(This might not always apply. It could be a fuzzy argument in an arts context, for example. Is there ever enough great theater in the world? I’m biased, but I don’t think so.)

But it’s pretty clear – or ought to be – for many of us.

The mission comes first.

And what about the role of collaboration?

I’ve been at meetings where it’s all collegial until we talk about money.

If collaboration helps the cause but hurts your organization’s funding, what’s your choice? And where do you draw the line?

You can’t do your work without stability and sufficient funding.

But working together might get more done. Though that might mean your organization gets less credit – and money.

It’s a little chicken and egg.

It can be hard to see what’s driving things – money or mission.

And what if your organization’s mission has been met?

Do you celebrate and shut the doors – putting people out of work, and disappointing loyal donors?

Or do you reinvent and shift toward a different mission?

I don’t know what your answer is.

But we should be asking the questions often:

  • Are we focused on our mission?
  • What value are we bringing to the community?
  • Do we need to exist?

Asking – and answering – those questions often will help keep you focused on what really matters.

Then you’ll do better work and raise more money.

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Filed Under: Blog, Planning Tagged With: community, nonprofit management, nonprofit mission, nonprofit planning Leave a Comment

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Comments

  1. Claire Wagner (@wagnerwrites) says

    April 2, 2013 at 9:59 pm

    We have a word for the struggle to build relationships between nonprofits with similar missions: collabitition. It’s a constant issue. It even affects our social media usage in that we often don’t want to RT or share things in which others are asking for money for themselves. I’m not sure what the answer is because times ARE hard.

    Reply
    • Mary Cahalane says

      April 2, 2013 at 10:29 pm

      So true! We all feel that urge. But I think it might be good every once in a while to step back to look at it differently.

      Believe me, I’ve been the one ready to fight for my own organization!

      Reply
  2. Kristine Christlieb Canavan says

    April 8, 2013 at 8:29 am

    Non-profit organizations are institutions, which by definition, seek to preserve themselves. It’s like so many other things in life. NPOs are faced with the decision to do what is right or what is expedient. Should they seek a cooperative relationship and put their funding sources at risk or go head-to-head competitively. Perhaps competition isn’t so bad. Maybe it creates efficiencies . . . I’m skeptical on that.

    But to another point you made, if there is yet another NPO popping up in one’s area of mission, I think it should trigger at least some level of soul-searching. Sure, there is always the possibility that the people involved in the new organization are simply kingdom-building, but there is also the possibility that they see an area of inefficiency or need that one’s own organization isn’t covering effectively.

    Reply
    • Mary Cahalane says

      April 8, 2013 at 8:59 am

      I agree, Kristine. I suspect there’s a balance to be found. And I think we ought to be constantly aware enough to ask those questions.

      Reply

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