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GivingTuesday is a day, not a strategy

So, GivingTuesday has come and gone again. And many of us will have experienced the email onslaught. And maybe feel a little grouchy about it all. I’ve heard about organizations sending hourly emails out on the big day. I wonder if that’s working for them? And I wonder what it’s costing them… in time, in […]

Filed Under: Blog, Donor communications Tagged With: communication plans, fundraising strategy, GivingTuesday 2 Comments

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