12 human quirks you can use to fundraise better…
We humans are quirky. You know fundraising is never as simple as asking for donations. Behind your ask is a world of study. We think about our language. We consider exactly what we’re asking for and why. And we keep the language clear and simple. We’re straightforward about the need and use stories to illustrate […]
Top Recommendations for Preventing Donor Fatigue…
You think you have it all figured out—then, for seemingly no reason at all, you notice that your donations are falling. What happened? The dreaded donor fatigue spells trouble for nonprofits. It’s frustrating when it seems like your organization isn’t doing anything wrong, but you’re bleeding donors anyway. Frequently, though, this has less to do […]
How to Write the Perfect Donor Appeal Letter to…
When writing the perfect donor appeal letter, you might not know where to start. With these tips and tricks, I hope you’ll be able to write a brilliant letter that engages donors and raises more money! Write as if they are your friend, because they are! Letters to our supporters should feel like a conversation. […]