Do you want to attract new donors? When it comes to fundraising, investing in your relationship with current donors is the most important (and effective) thing to do. Just as in business, it costs five times more to acquire a new customer than to retain one. Yet every year, every nonprofit loses donors, and if […]
Advocacy for Nonprofits: Taking It a Step Further
Advocacy involves taking a stand for a particular cause to create change. Advocates fight to make the world a better place, many times hand-in-hand (or for) nonprofits in order to establish a greater good. Nonprofit advocacy builds on the idea that although no individual can save the world by themself, people who work together can […]