Why good might be better than perfect Are you feeling stressed? A perfectionist? I’m going to make a wild guess: you care a lot about your work. If not your organization, then about the mission. We wouldn’t be doing this work if we didn’t care. A lot. That leads me to another guess: you tend […]
Archives for July 2017
Why you should be creating a donor newsletter
You should be creating a donor newsletter. Because they’re a love letter to your donors. I had the opportunity to talk with a couple of executive directors who are working with a friend of mine, Jenny Mitchell. Both were interested in the how-to of an annual giving program. I found myself mentioning newsletters often. Yes, appeals. […]
Do you want to raise more money? You need a plan
Do you want to raise more money? If you don’t know where you are going, you might wind up someplace else. ~Yogi Berra Is this you? Many organizations share a problem. They’re either new and need to build a fundraising program… Or they’re not new at all but have never focused on building a fundraising […]